This annoys me even more than the restaurants like the one in Seattle that called itself “AAA Pizza” to show up at the top of listings. Plus their pizza sucked.
Author Archives: affronti
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Jolla’s Sailfish OS is ready for commercial release, which will see its smartphones going on sale in more places including Russia, India and Hong Kong.
Jolla’s Sailfish OS And Devices Are Ready For Commercial Release
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Good summary of what’s actually happening with the Netflix+Comcast deal.
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Great article. Mine are pretty close to his. What are your contact rules?
When you want me to get back to you…
…in 30 minutes or so, then
» Please phone me.
…in around 2 hours, then
» Please send me a text message.
…later today or tomorrow, then
» Please send me an IM on Skype or Facebook.
…in a couple of days, then
» Please send me an email.
… whenever convenient, then
» Please send me a DM or a tweet.
These Are The New Rules For When To Email, When To Text, And When To Call
Book Review: “Behind the Cloud” by Marc Benioff
Just finished reading “Behind the Cloud” by Marc Benioff. It was a fast read and I like the way he broke up the story into lots of little “acts”, focusing each one on a lesson from Salesforce.com’s history.
I was amazed by some of the tactics he and his team employed (and often still do) to grow the company; some of the gonzo marketing tactics sound almost too crazy to have worked, like when they held fake protests outside of competitors’ conventions in San Francisco.
His lessons on how SF expanded internationally and the challenges they faced were particularly interesting, as was how intertwined the idea of corporate philanthropy is with Salesforce.com’s DNA. Their 1-1-1 concept reminds me a lot of what Microsoft does, and I hope that as we grow Contactive we can think about how to make social good a part of our business plan too.

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In 2013 that sales of fake Twitter followers have the potential to bring in $40 million to $360 million to date and that fake Facebook activities bring in $200 million a year.
“Liar Liar: Faking Social Media Followers Is a Booming Biz, But Watch Out” via AlleyWatch
As a growing startup company looking to energize and grow our social media engagement, we are constantly bombarded with spam from companies trying to sell us ways to buy followers. We always shy away from it because we want our engagement to be viral and hopefully authentic. It’s great to see networks clamping down on fake followers and the emergence of tools that help make it simple to see how “real” someone’s followers are.
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Just remember this: VCs need you as much as you need them. Level the playing field by becoming a man/woman of value. Find your swagger. Be memorable. Be insatiable. Let the world know why you are the best entrepreneur out there.
“How To Approach VC’s Like a Pickup Artist” via AlleyWatch
Even though I read the Pickup Artist book after I was married, it was still equal amounts hysterical and repulsive, with some very useful tips sprinkled throughout for how to talk to other people (not just women).
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Microsoft has today launched the newly rebranded Office Online (www.office.com) suite of apps, succeeding the popular Web Apps. Today’s launch also paves the way for more usability improvements to make it easier for consumers to take advantage of available features, including easier collaboration and sharing with others. The original Microsoft suite of online Office apps were…
Awesome to see Office Online getting the branding, unification, and ease of access it sorely needed.
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The tech/information sector supports 262,000 jobs in New York City, making it the second-biggest sector of the local economy. Hiring is definitely on the upswing and is there a company in the city that isnât screaming for tech help and even help in other areas? They may be screaming, but they just donât seem to be pulling the trigger and therein lies the rub. We come across articles all the time about how to hire your next employee, culture fit, and on and on.
The Goldilocks Syndrome: Why Startups Canât Find Employees
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Working in small batches ensures that a startup can minimize the expenditure of time, money, and effort that ultimately turns out to have been wasted.
“The power of small batches” via StartupLessonsLearned.com
This came up in one of our team meetings the other day here at Contactive as we were talking about a processing workflow in our backend – should we go with small or large batches? Inaki (our CEO) shared this article and I was reminded again how powerful small, learning-based iterations can be for a startup.