Author Archives: affronti

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About affronti

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These ‘invisible apps’ are less about the way they look or how many features they cram in and more about maximizing their usefulness to you without monopolizing your attention.

“Foursquare’s Swarm And The Rise Of The Invisible App” via TechCrunch

Great article that talks about how apps have progressed from trying to be destinations, then to launchers, and now to “invisible” experiences that help you contextually and stay out of the way. This is especially true for mobile information workers and how they can best experience productivity apps.

WeeklyID – Meet João

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contactiveapp:

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Say hello to our brilliant Backend Engineer, João Santos!

Where are you from?

Esmoriz, Portugal.

Brooklyn or Manhattan?

Manhattan.

What do you do for fun?

Generally things that don’t require a computer — going out with my wife, seeing movies, and recently, a small homegrown farm! Although I also have fun with a few computer developing pet-projects I’ve been working on for over the years.

Have you ever won a trophy?

I don’t think so, at least none that I can remember.

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Differentiate your startup because the odds are already stacked against you. Don’t spread yourself thin by building too many products or too many features. Stay focused and be exceptional.

“Why entrepreneurs should focus on building just one product” via TheNextWeb

Excellent advice that can’t be overstated (IMO). We’ve worked hard at Contactive to build a powerful platform; the temptation is to build almost every cool scenario possible on top of it. The important thing is to stay focused and build a few things super well.

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We were willing to tolerate a few bugs to [move fast]. But having to slow down and fix things was slowing us down. ‘Move fast with stable infra[structure]‘ isn’t as catchy, but it helps us build better for the people we serve.

“Facebook kills off its ‘move fast, break things’ mantra” via VentureBeat

Short but timely report coming out of F8 about Facebook’s mentality and new SLA around their API’s. We’ve been talking a lot at Contactive about how to balance velocity of development with the need to keep our growing platform stable and working well for our customers.

Taking pride in the craftsmanship of your infrastructure is not as sexy or hip as a flashy mobile app, but everyone one of your customers (including your own developers) will reap the benefits.