…Dashlane was given the lamest startup office award by Fast Company. A badge of honor Dashlane was a good sport about, knowing a building doesn’t make a company, but it’s the product and team inside that does.
Many of our sales reps who cam from the enterprise software industry were accustomed to offering a discount. The discount had become their closing strategy when they had to make their targets. I didn’t think we needed that motivator, and I believed that our service was fairly priced. Discounts, I thought, were tied to perceived risk. Offering deals would compromise the service’s value.