You have to have innovative ad units … and we’re probably the most innovative in the marketplace.

10X growth in 18 months: StartApp hits 1.5B downloads, 70K installs, and 200M daily impressions” via VentureBeat

Eighteen months after it reached the 150 million download plateau, mobile ad platform StartApp announced today that it has now hit over 1.5 billion downloads. And while the official release says the company’s ad software is now embedded in 60,000 apps, CEO Gil Dudkiewicz told me the number is actually higher.

Impressive growth and great platform; their ad quality and display flexibility is going make them a strong player on iOS.


Good summary of 2013 phone shipments from Statista.

Infographic: Apple Is Lagging Behind in Terms of Smartphone Growth