I originally found out about RapGenius when I used it to try and decipher some of the posts my 22-year-old brother puts on Facebook and Instagram (I swear it’s 85% lyrics from songs I’ve never heard of).

Business Insider links to Danny Sullivan’s commentary on SearchEngineLand, where he hits on the real issue for RapGenius – lack of a sustainable business model via licensed content. 

“Finally, it’s probably an incredibly dumb business model to be doing a lyrics site that hopes for Google traffic in a time when Google, like Bing, is moving toward providing direct answers. Lyrics, to my understanding, often have to be licensed. That makes them a candidate for Google to license directly and provide as direct answers.”

Google Obliterates Buzzy Startup Rap Genius For Trying To Game The System